Not all carbon offsets are created equal

WHEB’s Katie Woodhouse looks at carbon offset best practice

Katie Woodhouse

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Katie Woodhouse, investment analyst, WHEB Asset Management

As the world continues to grapple with climate change, reducing greenhouse gas emissions (GHG) is at the forefront of global conversations. Carbon offsets have emerged as one tool to help tackle this problem. They offer a way for individuals and businesses to balance out their emissions by investing in projects that reduce or capture GHGs elsewhere. 

Put simply, carbon offsets let you make up for your emissions by funding projects that remove or reduce an equivalent amount of carbon dioxide (CO₂) from the atmosphere. For example, if you take a flight that can’t be avoided, you could buy carbon offsets that support reforestation or renewable energy projects to “cancel out” the GHGs associated with your flight.

However, there’s a catch – not all carbon offsets are created equal. If we want to make a real difference, we need high-quality carbon offsets that deliver genuine, long-term benefits for the climate. For example, ones only used for residual emissions that remain after all feasible direct emission reduction actions have been taken. 

The problem with low-quality carbon offsets

While carbon offsets can play an important role in providing flexibility and reducing the cost of a GHG reduction programme, the reality is that most offsets don’t live up to this promise. And these low-quality carbon offsets can do more harm than good, for several reasons:

  1. Lack of Additionality: This is when a project would have happened anyway without the funding from carbon offsets. If the offset doesn’t lead to extra emission reductions, then the extra capital is wasted.
  2. Permanence Issues: Some projects, like tree planting, sound great, but what if those trees are cut down or destroyed later? The carbon they captured gets released back into the atmosphere, removing the initial benefit. This risk is all too evident in many areas of the world. In California summer 2024, 45,000 acres of trees that had been allocated for conservation and sold as carbon credits were destroyed in wildfires.
  3. Weak Monitoring: Without strong oversight, it’s hard to know if the projects are doing what they claim. Poor-quality offsets often lack the proper checks to make sure emissions are really being reduced. For example, an FT investigation found that a Shell-operated carbon capture project in Alberta registered carbon credits equivalent to double the amount of GHGs that were actually being captured by the facility.

Carbon offset best practice

A current debate in the industry revolves around when and how much a company should offset its emissions. The Science Based Targets initiative (SBTi) has traditionally taken a strict view on offsets, requiring companies to meet emission reduction targets primarily through direct reductions in their operations and supply chains. Offsets have been permitted only for residual, unavoidable emissions. And even here they have been limited to 10% of base-year emissions.

However, the SBTi recently announced an intention to revise its Corporate Net-Zero standard to enable an increased use of carbon offsets by companies to meet their goals. This prompted an immediate backlash from both SBTi employees and signatories concerned with greenwashing. In response, the SBTi clarified that no immediate changes to the standard had been made.

We believe that a reliance on offsets without a strong commitment to reducing emissions can delay meaningful climate action. Portfolio companies should be encouraged to research credible offsetting providers and to use offsets as a last resort, rather than as a tool to postpone the more difficult task of reducing emissions. 

For example, after engaging recently with Arcadis, an environmental consultancy firm which currently offsets all Scope 1 and 2 emissions, its management has now confirmed that they will be “ramping up” efforts to directly reduce emissions. This will ensure it meets a 90% reduction target by 2035, with the remaining 10% of emissions covered by carbon offset projects.

As more companies look to carbon offsets to meet their climate goals, we encourage buyers to focus on quality over quantity. Offset buyers should have access to detailed information about the projects they’re supporting. Whilst no carbon credit is perfect, knowing how emissions reductions are calculated, verified, and monitored is key to making sure the offsets used are effective.